The more they say it's like 'Toy Story,' the more I smile.
It's like a 17-minute baby sitter, ... The demographics say this is a good time (to offer the free CD). Forty percent of households now have multi-media PCs. Our timing to do this was just right.
We don't really base it around good and evil or the moral impact of the story, ... We just don't include the bad things in the story. Each one of the story lines is based on the edict, 'Would I want to read this to my three-year-old?' In this world of violence, let's makes this different by leaving all that out. We just let Happy and Max do fun things.
I think that the end of the day a parent likes to sit down with their child and read with them.