[In an increasingly electronic world, an estimated 70 to 100 million credit-challenged consumers in the United States are turning to prepaid debit cards for online and offline transactions alike. Credit-challenged Americans include students, low-income persons, and new immigrants.] Prepaid debit and gift cards enable anyone to transact online, offline, and by telephone, ... Prepaid cards are a perfect complement to Bills.com, our online bill payment property. The agreement with Carmen Electra -- given her fan base and natural appeal to a significant percentage of our target consumers is a coup for us.
- Michael Long
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