The acquisition of Radio 830 KMXE provides a new opportunity to bring play-by-play commentary and Angels game coverage to a large audience of Hispanic Major League Baseball fans. Once the transaction is complete the station's sports broadcast line-up will be expanded to a bilingual format, providing Hispanic sports enthusiasts with access to exciting regional, national and international sporting events. It will also provide an opportunity for advertisers to reach an audience with a buying power of more than $105 billion.
- Dennis Kuhl
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